IPA Podcasts

Our collection of shows covers the key issues affecting the world of advertising and its practitioners.

Whatever your role in adland, we’ve got you covered with our range of IPA podcasts.

Subscribe on SoundCloudSpotify, or Apple Podcasts to have the latest episodes delivered straight to your phone, and to listen to the full back catalogue.

Most recent episodes

IPA On... The devaluation of the arts

IPA On... The devaluation of the arts

Fold7's Hannah March and Dave Billing explore how to encourage the next generation to embrace creativity with Nicky Goulder, CEO of Create.

New Business Diaries: Tobi Asare and Andy Freeman

New Business Diaries: Tobi Asare and Andy Freeman

OMD UK's Tobi Asare and British Gas' Andy Freeman explore their recent pitch process, creating great work and building strong client/agency relationships.

The Effectiveness Files: The Guardian

The Effectiveness Files: The Guardian

Anna Bateson, CEO of Guardian Media Group discusses her role as the caretaker of an iconic media brand, what the future holds and more.

AdTalk with Paul Bainsfair: Ros Atkins

AdTalk with Paul Bainsfair: Ros Atkins

The nation's 'Explainer in Chief' BBC journalist Ros Atkins talks about what the advertising industry can learn about communicating in a clear and consumable way.

Effectiveness

Introducing our newest IPA podcast, The Effectiveness Files with Laurence Green - giving agencies a window into the C-suite and the conversations CEOs and CFOs have (or don't) about brand advertising - and showcasing highlights from the industry's biggest celebration of marketing effectiveness, the IPA Effectiveness Conference.

The Effectiveness Files: Lucky Saint

The Effectiveness Files: Lucky Saint

Luke Boase, Founder of Lucky Saint joins The Effectiveness Files with Laurence Green to talk about building a beer, a business and a brand.

The Effectiveness Files: RSPCA

The Effectiveness Files: RSPCA

IPA Director of Effectiveness Laurence Green and Chris Sherwood, Chief Executive of the RSPCA explore the RSCPA's first rebrand in 50 years and the strategy behind it.

The Effectiveness Files: Tony's Chocolonely

The Effectiveness Files: Tony's Chocolonely

IPA Director of Effectiveness Laurence Green is joined by Douglas Lamont, CEO at Tony’s Chocolonely to explore the importance of creativity in an impact business.

Mark Read and Claire Beale

Mark Read and Claire Beale

Mark Read, CEO of WPP is interviewed by Claire Beale, Co-founder of Creative Salon on the challenges at the world’s biggest marketing services group.

The long and the short of it, 10 years on

The long and the short of it, 10 years on

Les Binet and Peter Field talk to Alison Hoad, CSO at Publicis Poke about their seminal publication, ten years on.

Retail media and social commerce

Retail media and social commerce

An expert panel discussion about the predicted growth in retail media advertising spend.

Econometrics and the c-suite

Econometrics and the c-suite

This session brings together key thinkers who share how everyone can use econometrics and how with it, marketing’s voice is heard loud and clear.

AI - Brand destroyer or brand builder?

AI - Brand destroyer or brand builder?

IPA President Josh Krichefksi hosts a debate on AI – is it a brand builder or a brand destroyer?

AdTalk with Paul Bainsfair

From dissecting world trends, to understanding how consumers make choices, to unpicking how agencies build brands… leading experts join Paul Bainsfair to discuss the key issues affecting the world of advertising.

AdTalk with Paul Bainsfair: IPA President Josh Krichefski

AdTalk with Paul Bainsfair: IPA President Josh Krichefski

IPA President Josh Krichefski joins Paul Bainsfair to discuss the inspiration behind his People First agenda.

AdTalk with Paul Bainsfair: Mark Denton

AdTalk with Paul Bainsfair: Mark Denton

One of the most awarded creatives in the world, Mark Denton joins Paul Bainsfair to talk about his decision to become an intern in his 60s.

AdTalk with Paul Bainsfair: Remembering Jeremy Bullmore

AdTalk with Paul Bainsfair: Remembering Jeremy Bullmore

IPA Director General Paul Bainsfair talks to Caroline Marshall, William Eccelshare and Amelia Torode about Jeremy's lasting legacy.

AdTalk with Paul Bainsfair: Archive

AdTalk with Paul Bainsfair: Archive

Listen to the full back catalogue of IPA AdTalk episodes.

Business Growth

Showcasing our IPA New Business Diaries podcast - where the IPA New Business and Marketing Group speak to some of the biggest names in our industry on the hot topics within the new business world, as well as highlights from the annual IPA Business Growth Conference - which spotlights new opportunities for growth and giving guidance on how to positively manage the ongoing change and disruption.

New Business Diaries: Ellie Olliff and Chris Kemp

New Business Diaries: Ellie Olliff and Chris Kemp

Ellie Olliff and Chris Kemp explore winning in new business, what clients actually want from agencies and the different ways they can stand out.

New Business Diaries: Christi Tronetti and Kristy McCready

New Business Diaries: Christi Tronetti and Kristy McCready

Christi Tronetti and Kristy McCready explore a marketer's perspective on pitching, agency new business, procurement, and more.

New Business Diaries: Ishan Chatterjee and Anna Vogt

New Business Diaries: Ishan Chatterjee and Anna Vogt

How to turn setbacks into comebacks in the world of new business, learning from the experience and using it as a building block for future success.

New Business Diaries: Nagmeh Taheri and Fergus Waddell

New Business Diaries: Nagmeh Taheri and Fergus Waddell

Nagmeh Taheri talks to Fergus Waddell about his move from account management into new business and the Pitch Positive Pledge.

New Business Diaries: Pedro Martins and Richard Huntington

New Business Diaries: Pedro Martins and Richard Huntington

IPA New Business Group co-Chair Pedro Martins is joined by Richard Huntington for a discussion about his route into advertising.

New Business Diaries: Laura Vipond and Julian Douglas

New Business Diaries: Laura Vipond and Julian Douglas

Laura Vipond and Julian Douglas talk about all things new business, including last year’s launch of the Pitch Positive Pledge.

New Business Diaries: Oli Richards and Nick Elliott

New Business Diaries: Oli Richards and Nick Elliott

Oli Richards, CMO at The Beyond Collective is joined by Founder of Booster Consulting, Nick Elliott to discuss pitching.

The killer robots are onto us

The killer robots are onto us

Agencies that use AI effectively will have a competitive edge over those that don’t. But what actually is AI? What can and can’t it do?

Business Growth: Archive

Business Growth: Archive

Listen to the full back catalogue of IPA New Business Diaries episodes and highlights from IPA Business Growth Conference.

Talent

The IPA On... Talent Matters podcast, hosted by Antonia Stearn, tackles big talent issues through interviews with specialists, and offers tangible insights and takeaways for agency staff to implement in their own organisations; while the IPA Talent & Diversity Conference helps the industry come together to learn how to develop a culture that welcomes everyone, retain the talent we have and represents the audiences we serve to create an industry that is equal to all.

IPA On... Mental health and wellbeing

IPA On... Mental health and wellbeing

Hear what companies can do to support the wellbeing of their employees and Josh Krichefski's agenda as IPA President to put People First.

IPA On... Female leadership matters

IPA On... Female leadership matters

McCann London CEO, Polly McMorrow, and Communications Director Clementine Cuthbertson discuss female leadership and gender equality at C-Suite level.

IPA On... Family related leave and returning to work

IPA On... Family related leave and returning to work

A discussion between Serhat Ekinci and Simone Marquis to reflect on the value we place on bringing up children, and how this is mirrored in parental leave.

IPA On… Community Matters

IPA On… Community Matters

David Adamson and Russ Groombridge discuss workplace communities and employee resource groups (ERGs), their importance and the impact that they can have within the work itself.

IPA On... Representation Matters: Yelena Gaufman, Laura Pirkis, Jessica Tamsedge

IPA On... Representation Matters: Yelena Gaufman, Laura Pirkis, Jessica Tamsedge

Why is authentic representation in media and advertising so important?

The power of partnerships and progressive portrayals

The power of partnerships and progressive portrayals

Harjot Singh chairs a panel at the IPA Talent & Diversity Conference 2024 exploring partnerships and progressive portrayals.

The next evolution of leadership

The next evolution of leadership

Nishma Patel Robb hosts a conversation with Charles Parkinson and Ashley Samuels-Mckenzie, Co-Hosts of How I Became Podcast.

Talent: Archive

Talent: Archive

Listen to the full back catalogue of IPA On... Talent Matters episodes and highlights from the IPA Talent & Diversity Conference.