Job description
OVERVIEW – ABOUT THE ROLE
Reporting to a Business Director and working with both a BD and Account Director, The Account Manager role at Recipe covers managing the creation and successful implementation of integrated client campaign activities across a wide range of communication channels and platforms. These include TV, OOH, Print, Social and Digital, across clients including Zurich, Deli Kitchen, Aussie Haircare, Wilkinson Sword and AutoTrader (precise client mix will be fluid!).
JOB DESCRIPTION
Campaign planning & management
Responding to client briefs to establish a clear requirement for / from the Agency. Conducting Q&A, bringing the right people into the room and if necessary challenging assumptions
Initiating and hosting kick off meetings and documenting agreed outputs
Identifying and coordinating all relevant internal resources that need to participate or contribute to the planning, specification, creation or delivery of the campaign
Ensuring that the total potential scope of work is identified through the brief planning process and is factored into the client estimates
With support from an Account Director, Business Director or Client & Commercial Director, putting together cost estimates and scopes of work for client projects, briefs and requests
Creation and maintaining of timing / project plans, gaining relevant information / input from relevant departments
Managing and documenting change requests and adjusting cost estimates and timings plans accordingly, writing ‘action briefs’ for relevant departments (including creative, planning, design, social or production teams)
Creative Excellence
Good base of strategic understanding - maintaining a sound understanding of a client’s marketing, brand and campaign strategies and how these relate to a client’s business.
Working with the planning team to craft insightful and inspiring creative briefs
Critiquing / reviewing work against an agreed brief
Presenting, or helping to present, strategic and/or creative work to clients
Documenting client meetings and helping to disseminate feedback and gain approvals as required
Keeping abreast of clients’ competitive landscape and industry trends that may be applicable to them
Client / Agency Management
Developing a close partnership and regular communication with key clients
Creation and management of client status reports
Instigating and leading effective agency and client meetings, including the creation of agendas and comprehensive contact reports
Managing client expectations through regular and timely updates on project / timings plans and costs
Creative effective presentations to communicate all aspects of campaign work
Using knowledge of clients to help drive growth of key accounts organically
Production
Briefing and working alongside production team once creative conceptual work has progressed into production and delivery
Attending shoots
Familiarity with integrated production process - including AV shoots, static shoots, Social content development from pre production through to post and delivery
Working with producers and project management team to ensure assets, specifications and technical instructions are ready in preparation for studio, design, motion or edit
Helping with the delivery process
Ability to clear work through key providers such as Clearcast and RACC
Commercial Management
Sound commercial acumen and experience & confidence in having conversations with clients about money
Demonstration of careful and clear management of internal resources, and how these connect to estimates
Instructing Finance Team on invoicing and billing schedules
Keeping the internal Admin System up to date and accurate
Identifying and converting opportunities for additional revenue streams from existing client relationships
Skills & Experience
A passion for creativity, for advertising, social media and communications
Bringing positive, infectious energy to the room, with a desire to create brilliant work
Team players with strong interpersonal and organisational skills
Familiarity with social channels - how to use them, broad understanding of best practices and how to leverage them to achieve client objectives
Experience in the development of integrated campaigns
Solution oriented and able to juggle projects and remaining calm under pressure
Reporting to a Business Director and working with both a BD and Account Director, The Account Manager role at Recipe covers managing the creation and successful implementation of integrated client campaign activities across a wide range of communication channels and platforms. These include TV, OOH, Print, Social and Digital, across clients including Zurich, Deli Kitchen, Aussie Haircare, Wilkinson Sword and AutoTrader (precise client mix will be fluid!).
JOB DESCRIPTION
Campaign planning & management
Responding to client briefs to establish a clear requirement for / from the Agency. Conducting Q&A, bringing the right people into the room and if necessary challenging assumptions
Initiating and hosting kick off meetings and documenting agreed outputs
Identifying and coordinating all relevant internal resources that need to participate or contribute to the planning, specification, creation or delivery of the campaign
Ensuring that the total potential scope of work is identified through the brief planning process and is factored into the client estimates
With support from an Account Director, Business Director or Client & Commercial Director, putting together cost estimates and scopes of work for client projects, briefs and requests
Creation and maintaining of timing / project plans, gaining relevant information / input from relevant departments
Managing and documenting change requests and adjusting cost estimates and timings plans accordingly, writing ‘action briefs’ for relevant departments (including creative, planning, design, social or production teams)
Creative Excellence
Good base of strategic understanding - maintaining a sound understanding of a client’s marketing, brand and campaign strategies and how these relate to a client’s business.
Working with the planning team to craft insightful and inspiring creative briefs
Critiquing / reviewing work against an agreed brief
Presenting, or helping to present, strategic and/or creative work to clients
Documenting client meetings and helping to disseminate feedback and gain approvals as required
Keeping abreast of clients’ competitive landscape and industry trends that may be applicable to them
Client / Agency Management
Developing a close partnership and regular communication with key clients
Creation and management of client status reports
Instigating and leading effective agency and client meetings, including the creation of agendas and comprehensive contact reports
Managing client expectations through regular and timely updates on project / timings plans and costs
Creative effective presentations to communicate all aspects of campaign work
Using knowledge of clients to help drive growth of key accounts organically
Production
Briefing and working alongside production team once creative conceptual work has progressed into production and delivery
Attending shoots
Familiarity with integrated production process - including AV shoots, static shoots, Social content development from pre production through to post and delivery
Working with producers and project management team to ensure assets, specifications and technical instructions are ready in preparation for studio, design, motion or edit
Helping with the delivery process
Ability to clear work through key providers such as Clearcast and RACC
Commercial Management
Sound commercial acumen and experience & confidence in having conversations with clients about money
Demonstration of careful and clear management of internal resources, and how these connect to estimates
Instructing Finance Team on invoicing and billing schedules
Keeping the internal Admin System up to date and accurate
Identifying and converting opportunities for additional revenue streams from existing client relationships
Skills & Experience
A passion for creativity, for advertising, social media and communications
Bringing positive, infectious energy to the room, with a desire to create brilliant work
Team players with strong interpersonal and organisational skills
Familiarity with social channels - how to use them, broad understanding of best practices and how to leverage them to achieve client objectives
Experience in the development of integrated campaigns
Solution oriented and able to juggle projects and remaining calm under pressure
The Package
JUST SOME OF THE BENEFITS YOU’LL GET WORKING AT RECIPE
FLEXIBLE WORKING
We operate a “3+Core” hybrid working model here. 3 days in the office (whichever days suit you best); flexibility and understanding that sometimes it may be more or the days may need to differ (the ‘+’); and additional flexibility for those days when in the office through 11-4pm ‘core’ hours. We’re an agency that really believes in the power of being together but understands the need to balance this with flexibility and the benefits of hybrid working.
PEOPLE PERKS
Bupa Healthcare
Free Gym Membership
Pension Scheme
Weekly Yoga Class
MyMynd Mental Health Service
ROTM recognition + rewards
Flexible Hybrid working
Festive R+R - office closed over Christmas
IPA Membership
DE+I training
No outsourcing. No losing control. No wastage. No hierarchy. No egos. We built strategy, creative and account management around a production core. We also wondered why media and creative were so far apart, so brought those together too. From humble beginnings, we now partner with some of the biggest consumer brands in the world, who are just as not normal as us.
We are passionate about promoting diversity, inclusion, and equality, and are committed to working with clients who share our outlook. Our focus at Recipe has always been on our people, protecting and building on our unique culture and never standing for “normal” work. We offer equal opportunities to all candidates regardless of background, identity, sexuality, and disability.
We strive to create inclusive cultures through our dedicated internal DE+I counsel. Our mission is for everyone to feel empowered to be their true authentic selves at work. In turn, we've developed a series of pledges and actions that serves as an evolving commitment to build on our sentiment that every employee is an ally, equality of opportunity for all, to listen, to speak out, and to always be actively inclusive.
APPLICATIONS
We are supportive of all candidates and are committed to providing a fair assessment process. If you have any circumstances (such as neurodiversity, physical or mental impairments or a medical condition) that may affect your assessment, please inform our Head of People. We will discuss possible adjustments to ensure fairness. Rest assured, disclosing this information will not impact your treatment in our process.
FLEXIBLE WORKING
We operate a “3+Core” hybrid working model here. 3 days in the office (whichever days suit you best); flexibility and understanding that sometimes it may be more or the days may need to differ (the ‘+’); and additional flexibility for those days when in the office through 11-4pm ‘core’ hours. We’re an agency that really believes in the power of being together but understands the need to balance this with flexibility and the benefits of hybrid working.
PEOPLE PERKS
Bupa Healthcare
Free Gym Membership
Pension Scheme
Weekly Yoga Class
MyMynd Mental Health Service
ROTM recognition + rewards
Flexible Hybrid working
Festive R+R - office closed over Christmas
IPA Membership
DE+I training
No outsourcing. No losing control. No wastage. No hierarchy. No egos. We built strategy, creative and account management around a production core. We also wondered why media and creative were so far apart, so brought those together too. From humble beginnings, we now partner with some of the biggest consumer brands in the world, who are just as not normal as us.
We are passionate about promoting diversity, inclusion, and equality, and are committed to working with clients who share our outlook. Our focus at Recipe has always been on our people, protecting and building on our unique culture and never standing for “normal” work. We offer equal opportunities to all candidates regardless of background, identity, sexuality, and disability.
We strive to create inclusive cultures through our dedicated internal DE+I counsel. Our mission is for everyone to feel empowered to be their true authentic selves at work. In turn, we've developed a series of pledges and actions that serves as an evolving commitment to build on our sentiment that every employee is an ally, equality of opportunity for all, to listen, to speak out, and to always be actively inclusive.
APPLICATIONS
We are supportive of all candidates and are committed to providing a fair assessment process. If you have any circumstances (such as neurodiversity, physical or mental impairments or a medical condition) that may affect your assessment, please inform our Head of People. We will discuss possible adjustments to ensure fairness. Rest assured, disclosing this information will not impact your treatment in our process.
The Agency
Recipe
FANCY JOINING OUR GROWING TEAM…
BACKGROUND
We’re looking for like-minded people to join us for our next step of our exciting journey, who not only share our values but want to be part of a close-knit team who dare to challenge norms, do great work (and have fun along the way).
Recipe is one of the UK’s top 5 independent agencies (Campaign Top 100 2023) who are responsible for delivering advertising campaigns for clients such as Aussie, AutoTrader, Coca-Cola, Audible, Zurich, Sky Media, Channel 4 and New York Bakery Co. (to name a few). We cover all bases of marketing communications mix, from brand planning, to creative development, production and brand partnerships, social strategy and content creation. We also have a media team who are responsible for buying and planning over £6m (and growing) in advertising each year. We have a unique story that makes us different, we’re not normal. And proud. But what does that actually mean?
We didn’t start the normal way:
Well, first and foremost we weren't founded in a normal way. In 2004 three childhood friends started Recipe in a bedroom in Chiswick. They didn't come with years of industry experience, so they didn't come with any preconceived notions about how things "should be done". They had no Recipes to follow, so they wrote their own - for every client, every brief and every challenge they faced. We now are a talented tight team of 60+ and actively hiring for new talent.
We don’t make work the normal way:
Because we didn’t start in the normal way. We didn't and still don't work in a “normal” way. In fact we like to actively avoid it if we can. We've unbuilt walls between creative, media and production to allow us to offer integrated solutions that are fit for purpose, with consumers needs and behaviours at the heart, and effectiveness our north star. Then, and only then, we build teams, to suit our clients needs - cherry picked on their experience, skill sets, personality and passions.
We don’t make normal work:
Normal work is never as effective as you’d hope. Making work in the normal way is never as efficient. Just by looking at what other advertising is doing, what the expectations are, what those category generics are, and then playing with them a little to disrupt ‘norms’ is the secret ingredient to standing out - be it on TV, radio, print, outdoor or on social and digital channels. It’s why our creative ambition is to create work that’s impossible to ignore.
We’re a SME with a mighty punch, with a fun, entrepreneurial culture that is driven by our core values which define what we are, what we have and how we act.
BACKGROUND
We’re looking for like-minded people to join us for our next step of our exciting journey, who not only share our values but want to be part of a close-knit team who dare to challenge norms, do great work (and have fun along the way).
Recipe is one of the UK’s top 5 independent agencies (Campaign Top 100 2023) who are responsible for delivering advertising campaigns for clients such as Aussie, AutoTrader, Coca-Cola, Audible, Zurich, Sky Media, Channel 4 and New York Bakery Co. (to name a few). We cover all bases of marketing communications mix, from brand planning, to creative development, production and brand partnerships, social strategy and content creation. We also have a media team who are responsible for buying and planning over £6m (and growing) in advertising each year. We have a unique story that makes us different, we’re not normal. And proud. But what does that actually mean?
We didn’t start the normal way:
Well, first and foremost we weren't founded in a normal way. In 2004 three childhood friends started Recipe in a bedroom in Chiswick. They didn't come with years of industry experience, so they didn't come with any preconceived notions about how things "should be done". They had no Recipes to follow, so they wrote their own - for every client, every brief and every challenge they faced. We now are a talented tight team of 60+ and actively hiring for new talent.
We don’t make work the normal way:
Because we didn’t start in the normal way. We didn't and still don't work in a “normal” way. In fact we like to actively avoid it if we can. We've unbuilt walls between creative, media and production to allow us to offer integrated solutions that are fit for purpose, with consumers needs and behaviours at the heart, and effectiveness our north star. Then, and only then, we build teams, to suit our clients needs - cherry picked on their experience, skill sets, personality and passions.
We don’t make normal work:
Normal work is never as effective as you’d hope. Making work in the normal way is never as efficient. Just by looking at what other advertising is doing, what the expectations are, what those category generics are, and then playing with them a little to disrupt ‘norms’ is the secret ingredient to standing out - be it on TV, radio, print, outdoor or on social and digital channels. It’s why our creative ambition is to create work that’s impossible to ignore.
We’re a SME with a mighty punch, with a fun, entrepreneurial culture that is driven by our core values which define what we are, what we have and how we act.